Partnership Case Study
Portland Leather Goods × thatmombeth
I'm already one of your most devoted creators. 182 units and $6,999 GMV over 6 months across 19 SKUs, with 35 videos in the last 90 days alone and every week bigger than the last. This is the case for making it official.
Why I'm pitching you
This isn't a creator pitching cold. I'm already showing up for Portland Leather almost every week, sometimes multiple times. I'm doing it without a formal relationship, without sample priority, and without a higher commission rate. My audience is buying because they trust me, and they're buying your product because the quality speaks for itself.
80% of my PLG sales come through Shop Ads orders, meaning your team is already paying to amplify content I created on my own. Let's make it intentional and capture more of that upside together.
The momentum chart
Weekly GMV. Every month is bigger than the last, and last week was my largest PLG week ever.
Catalog coverage
I'm not a one-bag creator. I've moved units across wallets, pouches, totes, crossbody, and doctor bags, at price points from $15 to $118.
| Product | Units | GMV | Avg Price | Videos |
|---|---|---|---|---|
| Poppy Purse (Small Daily Carry) | 18 | $1,812 | $91.59 | 6 |
| Mini Envelope Wallet | 33 | $705 | $16.77 | 12 |
| Roswell Pouch | 16 | $689 | $37.27 | 5 |
| Mini Envelope Wallet (Slim) | 25 | $457 | $15.46 | 12 |
| Mini Crossbody Tote | 4 | $396 | $90.36 | 4 |
| Metro Crossbody | 5 | $394 | $70.15 | 3 |
| Naomi Shoulder Bag | 2 | $173 | $79.38 | 1 |
| Koala Sling Bag | 3 | $170 | $53.76 | 2 |
Videos with real legs
Individual videos keep converting weeks and months after posting. The Mockingbird Pouch video alone drove $1,234 in 23 days.
Mockingbird Pouch
Roswell Pouch
Mini Envelope Wallet
Mini Crossbody Tote
Mini Envelope Wallet (early)
Mini Crossbody Tote
What my audience already says
"@Portland Leather *slams credit card on the counter* TAKE MY MONEY"
"obsessed is an understatement. quality every time @Portland Leather"
"mini crossbody messenger bag was one of my OG loves that made me fall in love with the brand"
"the classic wallet that is made with intention and will last a lifetime"
Source: actual captions from my @thatmombethany TikTok account
What I'm proposing
Option A
Commission uplift
Flat 15–18% across all SKUs (current tier mix is 10/13/18%). Reflects the volume I'm already moving and incentivizes continued investment, with zero fixed cost to you.
Option B
Dedicated creator deal
Monthly retainer plus maintained Shop Ads commission. Locked-in cadence of 6 to 8 videos per month so your team can plan around it.
Happy to layer in additional terms in our conversation: priority seeding, early access on new launches, exclusive category arrangements. The goal is to formalize what's already working and unlock the next level.
Let's talk, Portland.
I've been one of your loudest cheerleaders on TikTok for months. I'd love to make our partnership official, and bring even more bags into more homes.